Jewelry Display Cards

Custom Jewelry Display Cards for Earrings, Necklaces, Bracelets, and Rings

What jewelry display cards are used for

A jewelry display card holds a piece flat and in view. It keeps a pair of earrings together, a chain from tangling, and a bracelet in a gentle curve, and it carries your name, your story, and your care tips. Jewelry display cards are used for retail pegs, market stalls, boutique counters, online orders, subscription boxes, and gift sets. Makers, small brands, and shops use them for earrings, necklaces, bracelets, rings, anklets, and pins. A card can sit inside a poly bag, a small box, or a mailer, so one design works for display and for shipping. Cards cost less than boxes, take little space, and ship flat.

Sizes and how to measure

Measure the piece you sell. For earrings, take the height, the width, and the length of the post or hook. For a necklace, take the chain length and the pendant size. For a bracelet, take the length and the width. For a ring, take the band width and the stone height. Decide how the piece will sit on the card, then leave at least 1/4 inch of space around it, plus room for the hang hole and the logo. Send us the numbers and we build the dieline around them.

Example sizes (examples only, width x height in inches; your jewelry sets the final size):

• Stud earring card: 2 x 3.5
• Dangle or hoop earring card: 3 x 4
• Pendant necklace card: 3.5 x 5
• Bracelet card: 3 x 6
• Ring card: 2 x 3

Card styles and shapes

A flat single card is the simplest style and holds one piece on the front. A folded card opens like a greeting card, with the jewelry on one side and your story or a care message on the other. A card with a hang tab or a hole hangs on a retail peg. A die-cut card can be rounded, arched, scalloped, or cut to any shape that suits your brand. A tall card can have a header for a name, and a card with a window shows a pattern or a color behind the piece. Custom jewelry display cards can be sold alone or paired with a box, a pouch, or a mailer. An earring card display on a counter stand shows several styles at once, and display earring cards in one size make a neat row.

Materials and thickness

Jewelry needs a firm card, so we use thick paperboard of about 350 to 450 GSM, or a double layer for heavier pieces. White board gives bright print, and white earring cards give a clean, plain background that shows gold and silver well. Kraft board gives a natural look, and black or colored stock gives contrast. A smooth uncoated board suits a handmade style, and a coated board suits a sharp, glossy look. Exact thickness is confirmed for each order. Every card uses eco-friendly materials sourced from certified suppliers, and recycled paperboard and kraft board are available.

Printing, coatings, and finishes

Print full color CMYK or match your brand with Pantone spot colors, on the front only or the front and back. Print a logo, a pattern, a short message, a care note, or a social handle. Personalized jewelry cards can carry your brand name, a different design for each collection, or a message for a gift. A matte coating looks calm, gloss adds shine, and soft-touch adds a velvety feel. Foil in gold, silver, or rose gold picks out a logo or a border, and embossing and debossing add texture. Spot UV can add a gloss accent to a matte card. If you want earring cards custom printed to match a collection, tell us the colors and we set up the files. Custom jewelry cards in one size and several colors can share one dieline.

Holes, slits, and hang options

Each card is cut to hold the piece you sell. Small holes hold stud posts and hoop wires, and slits hold hooks, pendants, and clasps. Notches at the edge hold a chain in a curve, and a pair of slits holds a bracelet band or a ring. A hang hole or a hang tab lets the card hang on a peg, and a round or euro hole suits a hook rack. An earring display card needs two holes set at the right distance so the earrings hang straight. We set the size and position of every cut on the dieline, so you can test fit with the sample kit before a full run.

Artwork and dieline

We send a free dieline with the card shape, the holes, the slits, and the fold lines marked. Supply artwork as a vector AI or PDF file with fonts outlined and images at 300 DPI in CMYK. If you have no artwork yet, free design support and a free consultation are included, and our team can help lay out the front, the back, and the logo area from your brand colors. You review and approve the artwork before production starts.

How to order custom jewelry display card packaging

1. Order the $39 sample kit to check card stock, print, and fit. It is credited toward your order total.
2. Send your jewelry measurements and your quantity, starting at 50 units.
3. Receive your free dieline and add your artwork, or ask for help.
4. Review and approve the artwork.
5. Production takes 6 to 8 business days after artwork approval.
6. Your order ships free to one U.S. address.

The final price depends on dimensions, material, printing, finishing, holes and cuts, and quantity. The 50 unit minimum suits a first launch and a wholesale order alike, and one dieline can be shared across several styles.

What comes with every order

• Free shipping to one U.S. address
• $39 sample kit, credited toward the order total
• Free thank-you cards equal to the units ordered
• Free design support, free dieline, and free consultation
• Orders start at 50 units
• Eco-friendly materials sourced from certified suppliers