Custom Retail Bags

Custom Retail Bags with Logo for Checkout Counters, Boutiques, and Pop-Up Shops

What custom retail bags are used for

Custom retail bags are the bags you hand a customer at the register. They carry boxed skincare, makeup, jewelry, apparel, candles, gifts, and anything else you sell. For a store, a bag is part of the checkout, and it is the last piece of your brand a customer touches. Beauty brands, boutiques, salons, pop-up shops, and market stalls use custom retail bags to look consistent from the shelf to the street. A bag with your name on it also carries your brand to every place the customer goes. When the bag matches your boxes, labels, and thank-you cards, the whole purchase feels planned, and customers remember the brand that took the time to get the small details right.

Sizes and how to measure

Bag size is written as width x gusset x height. The gusset is the side fold that gives the bag its depth. To choose a size, measure your most common product or box, then add a little room on each side and at the top. Most stores need two or three sizes: a small bag for items like jewelry and lip products, a medium bag for boxed skincare and cosmetics, and a large bag for sets and multiple items. Keep the weight in mind, because heavier loads need a stronger paper and handles.

Example sizes (approximate and for reference only; we confirm the exact size before you order):

• Small: about 5 in x 3 in x 8 in
• Medium: about 8 in x 4 in x 10 in
• Large: about 10 in x 5 in x 13 in
• Extra large: about 13 in x 6 in x 16 in

Paper, handles, and styles

Retail bags are made of paper in white, kraft, black, or a color that matches your brand. A heavier, smooth paper gives a firm look at the counter, and a kraft paper gives a natural look. Handles can be twisted paper, flat paper, ribbon, or cotton rope. Paper handles suit everyday retail and keep cost low, and ribbon or rope handles suit gifts and higher priced items. The bag bottom can be folded and glued flat, with a reinforcing board at the base for larger bags. Tell us what the bag will carry and we suggest the best paper and handle. For glass jars, boxed sets, or a full gift order, choose a heavier paper, a reinforced base, and handles that stay put under weight.

Printing, finishing, and options

Custom retail bags with logo can be printed in one or two colors for a clean look, or in full color for a bold design or pattern. Hot stamp foil in gold or silver adds a metallic mark, and an embossed logo adds a raised shape you can feel. A matte or gloss coating gives a smooth surface, and a bag with no coating keeps the natural paper feel. You can print the logo on the front and add a pattern, a web address, or a message on the back and the gussets. Keep the design simple and bold, because a bag is often seen from across a street or a room.

Orders from 50 units

Orders start at 50 units, which suits a small store, a pop-up, or a first launch. Larger orders cost less per bag than small runs. Custom retail bags wholesale orders can be planned in several sizes for one collection and repeated as sales grow. Share your expected yearly volume during the free consultation and we plan around it.

Artwork and dieline

We send a free dieline that shows the front, back, side gussets, and bottom of your bag, so you can see exactly where your artwork goes. Supply artwork as a vector AI or PDF file with fonts outlined and images at 300 DPI in CMYK. If you have no artwork yet, free design support and a free consultation are included, and our team can help lay out the logo and the text from your brand colors. You review and approve the artwork before production starts.

How to order custom retail bags

1. Choose your bag size, paper, and handle type.
2. Order a $59 sample kit if you want to feel the paper and handles first. The $59 is credited toward your order total.
3. Send your quantity, starting at 50 units.
4. Receive your free dieline and add your artwork, or ask for help.
5. Review and approve the artwork.
6. Production takes 6 to 8 business days after artwork approval, and your order ships free to one U.S. address.

The final price depends on bag size, paper, handle type, printing, finishing, and quantity.

What comes with every order

• Free shipping to one U.S. address
• Free thank-you cards equal to the units ordered
• Free design support, free dieline, and free consultation
• Orders start at 50 units
• Eco-friendly materials sourced from certified suppliers